Taste Hub

Flavoured wines, the new emerging trend

Posted on 30 Nov 2016 in Shopper Marketing, Trends, Wine | 0 comments

The facts 1) Just 14% of UK adults see still wine as “fun”, losing out to sparkling varieties and cider. 2) Knowledge about wine is fairly low; 35% of wine buyers say they feel knowledgeable about wine. 3) NPD such as orange/blue wine or wine on tap provide opportunities to inject a sense of fun […]

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Prosecco Serenello is Christmas favourite

Posted on 10 Nov 2016 in News, Retail, Wine | 0 comments

Our premium UK Prosecco label ‘Serenello’ is featuring in the front page of LWC’s Festive brochure. Prosecco ‘Serenello’ is a comprehensive Taste Hub project: from selecting the tasteful ‘spumante DOC’ to branding and designing the label. We think the result speaks for itself and we are pleased to say that 2016 sales rose up by […]

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