Taste Hub

Flavoured wines, the new emerging trend

Flavoured wines, the new emerging trend

Posted on 30 Nov 2016 in Shopper Marketing, Trends, Wine | 0 comments

The facts 1) Just 14% of UK adults see still wine as “fun”, losing out to sparkling varieties and cider. 2) Knowledge about wine is fairly low; 35% of wine buyers say they feel knowledgeable about wine. 3) NPD such as orange/blue wine or wine on tap provide opportunities to inject a sense of fun […]

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EU wine expected to increase 29p per bottle

Posted on 20 Oct 2016 in News, Shopper Marketing, Wine | 0 comments

Latest figures from the Wine and Spirit Trade Association reveal – that if passed on – the average bottle of wine coming from the EU would go up 29p and by 22p for wine from outside of the EU. 99% of the 1.8 billion bottles of wine drunk in the UK are imported, meaning that […]

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Brits have spent an incremental £66m in Prosecco

Posted on 25 Aug 2016 in News, Shopper Marketing, Trends | 0 comments

Brits are splashing out on the bubbly, with Prosecco sales soaring by £66.3m over the past year [Kantar Worldpanel 52w/e 19 June 2016]. But what does this mean for still wine? The Grocer has teamed up with Statista to find out. Red, white and rosé wines have all suffered this year, with combined losses of £56.4m. […]

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The evolution of multichannel supply chains

Posted on 08 Sep 2015 in News, Shopper Marketing, Supply | 0 comments

Shopper habits have changed drastically and they have changed fast. Traditional supermarkets are now not only competing with each other but also with the new big players like Aldi, Lidl and Ocado. The way people shop now is very different from ten years ago. Once, the shoppers made a trip once a week to a large supermarket […]

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The potential growth of online grocery

Posted on 31 Aug 2015 in Online, Shopper Marketing, Supply | 0 comments

IGD‘s forecasts show that online sales are still on a rapid growth curve. This channel is set to be the fastest growing part of the market and will have almost doubled in value by 2020 to £17.2bn. The latest ShopperVista data shows that 27% of British shoppers claim to shop online for their groceries monthly, […]

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