Taste Hub


Lower/no-alcohol and smaller bottles appeal to health-conscious wine drinkers

Posted on 15 Feb 2017 in News, Trends, Wine | 0 comments

Some facts a) Health is a priority, since half of UK consumers place importance on limiting/not drinking alcohol to stay healthy. b) 12% of UK adults drink lower/non-alcohol still wine (eg 5.5% or lower) in 2016, a strong uplift compared to 2015. c) 22% of UK adults drink 250ml or less of wine per occasion. d) […]

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The evolution of multichannel supply chains

Posted on 08 Sep 2015 in News, Shopper Marketing, Supply | 0 comments

Shopper habits have changed drastically and they have changed fast. Traditional supermarkets are now not only competing with each other but also with the new big players like Aldi, Lidl and Ocado. The way people shop now is very different from ten years ago. Once, the shoppers made a trip once a week to a large supermarket […]

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Aldi overtakes Waitrose to become Britain’s sixth biggest supermarket

Posted on 15 Apr 2015 in News, Shopper Marketing | 0 comments

Despite another strong performance by Waitrose, the only non-discounter to increase its market share, Aldi officially moved up to sixth place in the supermarket rankings today, according to the latest figures released by Kantar Worldpanel. Waitrose’s unbroken run of sales growth, dating back to March 2009, was not enough to halt the march of the […]

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Online and Discounters, a happy marriage?

Posted on 29 Jul 2014 in Online, Retail, Shopper Marketing | 0 comments

Discount and online are leading the way as growth channels. But while multichannel strategies have been adopted elsewhere, they have been slower to reach discount. A key driver of discounter success has been the low prices enabled by a lean, efficiency focused, operating model. So it’s only recently that high street discounters have begun to trade […]

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